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Founded by Kristian Svitak
+ The Beer City Boyz:
Regulator's purpose is to provide direct distribution of all their brands to skateshops, distributors and skaters all over the world
Through their D.I.Y. approach and attitude, they are constantly on a mission to promote skateboarding as a fun thing that anyone can do and enjoy on their own terms.
No rules. That's what skateboarding is to us. School, parents, work, the law, they give you enough of them. Thats why we skateboard. Long hair, short hair, punk rock, hip-hop, pools, street, bonelesses, or hand rails; who cares, there are no rules. And if you think there are than beat-it, and go back to the football field! Plain and simple, this is what 1031 is about, now get off your ass and go shred how YOU want to shred!
Beer City started in the summer of 1992 . Our goal was to make high quality products that could hold up to hardcore skating and were affordable. Plus offer a wide variety of deck and wheel sizes.
Beer City wasn't going to just be a skateboard company. It also was going to be a record label. The goal was to put out hardcore,punk and thrash/metal plus anything that was (or was once) under the punk umbrella. We started by putting out 7"s and in no time were doing full lengths to!
Nowadays Beer City is known all over the world for our high quality skateboards and our record label.We work with legendary bands like D.R.I. , Broken Bones, The Faction,Toxic ReasonsVerbal Abuse and many more.
The best wheel company in skateboarding! By using our 'Hardcore urethane' we provide the fastest, most durable wheel in skateboarding. Were the only wheel company that has an actually written warranty for our wheels. You flat spot them you get a new set! See our website for details.
Since 1983 D.R.I. has been the epitome of the aggressive, hardcore/punk thrash sound. Throughout this time, they’ve been one of the few genuine underground bands to remain true to their pure punk roots. Still actively touring and recording just as hard as when they began. While they’re a little older now, time hasn’t gotten the best of the Dirty Rotten Imbeciles. They’re still thrashing just as hard, and just as loud as ever, continuing to overload our senses with the sound that is, and will always remain, uniquely D.R.I. Here at Regulator we are honored to be the official mail order and wholesale source for all things D.R.I.
Lost Highway is all about choosing the road less traveled, or digging and paving your own. The images I paint are a homage to that way of life. Going your own way gives you the freedom to decide, as well as the freedom to shoot yourself in the foot.- Jason Adams